When our kids were growing up we often had discussions about what they wanted to be.
My husband and I would always tell them the same thing, “so what you love”.
This was because being stuck in a career that you hate for many years just makes you miserable and can affect your home life in a very negative way. We knew this first hand and didn’t want them to go through what we had when we were younger. We started out, like most young people, working for other people and doing what we had to just to get by. After we had two kids and could no longer afford daycare, I decided to look into work I could do from home while watching the children. We started a small home business where provided meals for those who didn’t have time to prepare them. I would cook all day and my husband would help with deliveries on evenings and weekends. Over time this turned into a full catering business that now employees four other people and I just love my job. We had several hurdles to conquer including an advertising strategy that made our business take off faster than we expected. We hired a company to design ads online for us and never expected the phone to ring off the hook. We had to scramble to lease a professional kitchen and hire employees to handle the orders. The firm we had hired for advertising knew exactly what “buzzwords” to use and how to target a specific clientele. Online marketing is definitely the way to go if you have someone who knows how to optimize your advertising dollars.